Wednesday, 16 September 2015

Media Key Concepts

LIIAR

Language

  • what particular medium are you looking at?
  • what is its particular terminology?

Institution

  • who controls the production process?
  • how does this affect the final product?

Ideology

  • what values are explicit?
  • what values are implicit?

Audience

  • who is it for?
  • what do people do with it ?
  • whose needs does it fulfil?

Representation

  • which individuals/groups/issuses appear in it?
  • how are they portrayed?
  • what is excluded?

No comments:

Post a Comment